Testimonials: The Powerhouse of Marketing
Testimonial | Promotional | Short & Long FormChallenge
01
When you have something amazing to offer potential clients, one of the biggest hurdles is gaining enough trust and confidence in your work for them to take the leap and invest. Profit Lab, a growing powerhouse of financial guidance for growing businesses had incredible word-of-mouth traction. As owner, LeAnne, looked to expand to offering her coaching online, however, she needed to be able to reach new clients outside her sphere of influence.
Solution
02
SLAB Visuals partnered with LeAnne to create a bank of compelling testimonials with the skillful use of interviewing and film techniques. Employing strategic editing to maximize emotional connection with viewers relating to the struggles of creating financially successful businesses, each testimonial highlighted the tremendous victory acheived when partnering with this business.
Outcome
03
SLAB Visuals delivered a multitude of testimonials individually and in a mash-up, formatted for every platform to ensure the best exposure and traction online. Since then, Profit Lab has exploded and has launched two online courses with multiple modules so people around the world can access this powerful information and move forward in their financial goals and success.